Posts Tagged ‘Kristin Ellison’

Creating Water Drops on a Surface in Photoshop

Published by | Friday, April 18th, 2014

Water Droplet 44

In this week’s installment of Pixel Playground, Bert shows us his process for creating water drops on a surface in Photoshop.

Creating a great design: No image, no problem!

Published by | Wednesday, September 4th, 2013
No image? No problem!

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What do you do when you’re faced with creating a great design—but have no images to bring variation and interest to the piece? John McWade’s answer to this common challenge is to use more white space, also known as negative space. This is the portion of a page left unmarked, such as margins, gutters, and space between columns, lines of type, and graphics. It may sound like a simplistic solution, but it’s a great way to make your design more dynamic, and attract your viewer’s attention.

Save time and money by managing project “scope creep”

Published by | Thursday, August 29th, 2013

Everyone dreads “scope creep.” That’s when a project keeps expanding, either due to endless revisions or the addition of new work that wasn’t part of the original plan. To avoid it, be up front with clients about the number of changes covered in the fees that you’ve agreed upon. Additional work and/or revisions can certainly be accommodated, but you’ll need to amend the original agreement so that you’re fairly compensated for it.

What qualifies as a revision? What’s the difference between minor changes and substantial ones? You’ll have to define the line between the two, and make it clear to your client before you begin work; add this definition into the Terms & Conditions section of your agreement.

Use a Wacom tablet to improve your designs

Published by | Wednesday, August 21st, 2013
Use a tablet to improve your designs

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Whether you’re designing a website, a logo, a product, a building, or an app, it’s valuable to begin that design process with a drawing. Drawing enables us to focus on the overall vision without getting distracted by details like color, font, or texture—which at this early stage are not important, and can actually hinder the development. The beginning is about the broad strokes, which is why drawing is such a perfect medium. Drawing on a Wacom is even more perfect, for a couple of reasons:

Greater accessibility
We live in a world where the majority of the content we create (text, designs, messages, etc.) is digital, so having your initial drawings in digital form lets you share them more easily, and import them to other programs where they can be further refined.

Track your freelancing business expenses

Published by | Wednesday, August 14th, 2013

freelance_home_office_plan

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One of the most important responsibilities as a freelancer is tracking your business expenses. Deducting expenses from your income can result in a huge savings, and in Running a Design Business: Freelancing, Petrula Vrontikis offers expense tips that are relevant for any kind of freelance business—not just design.

Personal versus business expenses
The smartest way to track expenses is to keep personal expenses and business expenses separate. Have separate checking accounts and separate credit cards so you can easily track, categorize, and recap your business expenses.

What to look for in a press proof

Published by | Wednesday, August 7th, 2013
What to look for in a print proof

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Going on a press check can be intimidating if you’ve never done it before, but it doesn’t need to be. In this checklist from Print Production Fundamentals, author Claudia McCue shows you what to bring and what to look for when approving a proof.

Why type choice is so important

Published by | Thursday, August 1st, 2013

Type has two primary goals. The first is to convey information (what the actual words say), and the second is to add further context to the information. A typeface helps form that critical first impression about your message; before the viewer even reads what the words say, the typeface offers important clues. This is why it is so important to choose the right one. As you can see above, typefaces are so much more than just stylized alphabets; they have personalities that come across immediately and inform the viewer.

Choosing a typeface is important