Posts Tagged ‘Design’
The best designers try to get the most use out of every InDesign document. They avoid recreating documents to accommodate small variations. In this episode of InDesign Secrets, David Blatner reveals the savvy designer’s trick for creating several different versions of a design, each with different text and images, all stored in a single InDesign file. This technique uses what’s called conditional text, also covered at length in David’s course InDesign Insider Training: Beyond the Essentials. Using conditional text in InDesign is a great way to address different audiences, different languages, different pricing structures, and more, all within the same document. You simply turn on the right condition and export the version of the document you need. Watch now to get started.
Creativity is not an external force or a rare skill; it’s a habit that anyone can learn. All you need are the tools to unlock it and you’ll be able to generate better ideas faster. Brainstorming is a fantastic tool to help unleash your creativity and uncover a wealth of unique and relevant ideas—but if approached incorrectly it can also be a wheel-spinning bust. Listen to these great tips from Stefan Mumaw so your next brainstorming session is a creative success!
Find no more than five to seven people to include, and make sure you’re choosing a diverse group of people. Find folks from outside of your department, even outside of your company. Outsiders bring fresh perspectives and while they may not be able to solve the problem as acutely as people who are more familiar with the problem, they may take you down roads you may not have considered.
The honeycomb, the “queen bee” of patterns, is trending again this year. Honeycomb patterns are cropping up on the runway, in our homes, in print, and on the web.
This week in Deke’s Techniques, Deke shows how to use Adobe Illustrator to create a honeycomb pattern. Learn how to transform a lowly hexagon into a “sweet” vector-based pattern, with the Transform effect, gradients, and some Appearance panel tricks. Watch the free video below to learn more.
This week’s technique is all about hand-painting a majestic image of a lion with Adobe Photoshop. Although Deke will use a high-end Wacom Cintiq tablet/monitor device to perform his wizardry, have no fear—you don’t need a tablet to follow along.
You’ll learn how to resample an image to make sure you’re working with the highest-resolution file possible, use the Brush tool to draw an outline of the image, paint in highlights, add colorful detail, and make an entirely new work of art from an existing photograph. Watch the free video below to learn about painting images in Photoshop.
This week’s Pixel Playground technique will teach you how to create fluffy clouds using the brush tools in Adobe Photoshop.
Although there are many stylistic approaches to logo design, there are certain fundamental attributes that make a logo successful.
It’s no secret that our world is being flooded with more images, tweets, articles, books, designs etc. every minute, so creating a unique design has never been more important. Although there are times when the creative fairy blesses us with an inspired design, more often than not great designs are hard earned. Proper research, intelligent creative thinking, and a lot of exploratory drawing should be part of your creative process every time.
Making a connection with your viewer and staying with them is an important part of effective logo design. This can be accomplished in a variety of ways: being unique, keeping it simple, using a clever concept or play on a business’ name, making an emotional connection with your viewer, and more.