No matter how much talent your team members have, you’ll only get their best efforts when everyone feels properly motivated.
Many practicing managers are misinformed about what it means to motivate a team. They think that yelling or screaming or threatening will motivate people. They think that simply offering money will motivate people. Not true. Fear–based tactics can get you short-term compliance—but they’ll undermine your team’s long-term commitment and motivation. And money can be a useful motivator, but it’s often just a distraction that interferes with focusing on the inherent purpose of our work.