Posts Tagged ‘Business’

4 steps to help boost your business impact

Published by | Tuesday, February 25th, 2014

4 steps for boosting your business's performance

Explore this course at lynda.com.


Does every employee contribute to the business performance of the company? Or is it really just sales and marketing people who do? These are questions I get asked time and again and the answer to both is pretty straightforward: When it comes to business performance, everyone is contributing, whether consciously or not.

Of course, sales and marketing folks participate in a very obvious way by taking action every day to increase sales, but sales is just one of many ways to contribute to a company’s performance. Finance people, for example, contribute by making sure money is not squandered and can be used to get more salespeople in front of more customers to increase sales indirectly. Customer service personnel ensure that customers are happy and have good reason not to use the service of a competing company—therefore indirectly securing future sales with existing customers.

Five time-saving Access tips

Published by | Wednesday, January 29th, 2014

5 tips for Access databases

Building and managing databases can be a chore. Save time and effort with these five Access tips, from the expert instructors at lynda.com.

A well-crafted database can give you insight into trends and opportunities. Learn its five key components.


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Five tips for getting a better job in 2014

Published by | Wednesday, January 29th, 2014

5 tips for finding a new job

Are you hoping to land a new job this year? Or a promotion at your current company? Learn to position yourself for the job you want with these five tips from the experts at lynda.com.

1. Keep track of your professional accomplishments.
Keep your resume fresh by maintaining a career-management document, updating it regularly with your achievements.


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Five tips for freelancers in 2014

Published by | Wednesday, January 29th, 2014

5 tips for freelancers

In 2014, learn how to make the most of your freelancing business. Whether you need to go mobile or want to learn the best way to estimate a project, there’s always room for improvement—and inspiration.

1. Expand your network.
How do you get past social anxiety when you need to network? Try these tips to make networking second nature.


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Five time-saving PowerPoint tips

Published by | Wednesday, January 29th, 2014

5 tips for your next PowerPoint presentation

A powerful presentation can make or break your meeting. Don’t wing it; learn these must-know Powerpoint tips in just minutes from the experts at lynda.com.

Back up your presentations with hard data. Here’s how to import it from Excel.


Five ways for women to “lean in” to their careers in 2014

Published by | Tuesday, January 28th, 2014

Five ways for women to lean into their careers.

Sheryl Sandberg challenged women to lean in to their careers and aim for the top leadership positions of their industries. Make 2014 the year you shatter the ceiling by using these great strategies from other savvy women.

1. Disrupt yourself—to get to the next level.
Harness the power of disruptive innovation, the strategy that helped Amazon and others blow past their competition.

Five things you can do to be a better manager in 2014

Published by | Tuesday, January 28th, 2014

Five things you can do to be a better manager in 2014

The way you manage your projects and employees affects the productivity of your department—and company. Get ahead in 2014 with these tips to help you manage, motivate and resolve issues with employees and be a better manager.

1. Pick the right management style.
There’s no single perfect way to manage, but there IS a management style that works best for your situation and team. Do you know how to choose the right one?

Building your personal brand in 2014

Published by | Tuesday, January 14th, 2014

Build your personal brand in 2014

Branding is not just for organizations. For individuals, personal branding is about managing the way you want to be perceived. A personal brand is the sum of all experiences that people have when they engage with you. In today’s web-driven world, the personal brand experience goes well beyond live interactions.

Just like products and services need differentiation to help set them apart, people need to think about how to position their experience and expertise so they put their best professional foot forward.

In my Personal Branding Basics course, I cover three main components to managing a personal brand: