Archive for February, 2010

Web site strategy and planning course stresses the importance of meeting client needs

Published by | Monday, February 8th, 2010

In Web Site Strategy and Planning, Jen Kramer shows that there’s more to building a web site than just implementation. From creating a plan that will ensure the end product meets the clients needs and is as efficient and scalable as possible, to how to identify the right technology for the design, Jen explains how to organize content and graphics and create a project proposal that includes pricing and milestones that demonstrate to the client that work is being done. She also discusses how to measure the success of the design through analytics and user feedback.

Jen Kramer’s new Joomla! book and release party

Published by | Friday, February 5th, 2010

Jen Kramer's book, Joomla! Start to Finish

lynda.com author Jen Kramer’s first book, Joomla! Start to Finish, is now available on Amazon.com. Congrats, Jen!

Jen’s book covers the downloading and Joomla! installation process, creating a site map, tracking content and images, how to perform backups with JoomlaPack, creating customized templates from the ground up, advanced styling tricks with CSS, and lots more.

There will be a book release party on March 5th from 5:30-8:30pm at the Marlboro College Graduate School in Brattleboro, VT. The event is hosted by the New England Joomla! User group, and the JoomSki Weekend organizers.

Keep your iPhone secure by keeping it clean

Published by | Thursday, February 4th, 2010

Recently a colleague of mine set down his passcode-secured iPhone on the desk we were sitting at. As I was marveling at how smudged the screen was from his constant use, I noticed that among the various smudges I could clearly see four distinct fingerprints, whose positions I realized revealed the four numbers he used for his passcode lock. The passcode lock is a feature of the iPhone that, when enabled, requires the user to enter a four-digit code to unlock the phone. It’s a great feature to keep your contacts, email, and account secure should your iPhone get lost or stolen. But because you have to type in your passcode every time you use the phone, the four fingerprints over those numbers can easily become the most distinct marks among the smudges.

Résumé building and interviewing tips from the lynda.com human resources team

Published by | Wednesday, February 3rd, 2010

The job market has been on many of our minds lately. You may have already checked out Laurie Burruss’ course on creating an online résumé to help you get prepared for an upcoming career change.

I spent some time with the lynda.com human resource team and asked them to share a few tips on successful interviewing to help you in your job search. Here are their top four interviewing tips.

1. Do Your Research on the Company

Before going to an interview with a potential employer, always know as much as you can about the company. Find out what drives the company. How long have they been in business? How many employees do they have? What are the main products and services? This kind of information will help you understand what they might be looking for in an individual. Employers like to know applicants have done some research rather than coming in cold.

A good resource to start with would be checking out the company’s About Us page.

The lynda.com About Us page gives an overview of the company mission and motivation, and links to further company information.

Chris Orwig book signing in Santa Barbara this week

Published by | Tuesday, February 2nd, 2010

Meet lynda.com author Chris Orwig at his book signing this week.

Today on Chris Orwig’s blog, the lynda.com author announced that he will be signing his recent book, Visual Poetry—A Creative Guide For Making Engaging Digital Photographs, on Thursday, February 4th from 5-8 p.m. at the Cota St. Gallery, 23 East Cota Street, in Santa Barbara, CA.

From comparing poetry and photography, to giving practical photography tips and techniques, the book features a multitude of extraordinary photographers as ‘guest speakers’ that include John Sexton, Douglas Kirkland, Chris Rainier, Todd Glaser, and many more.

Photoshop Top 40 Countdown with Deke McClelland: #11 – Opacity Mode and Blend Modes

Published by | Tuesday, February 2nd, 2010

Changing opacity is like mixing a cocktail with, say, 30% active layer and 70% all layers below. Assigning a blend mode is like shining a light or casting a shadow: The active layer infuses those behind it with life. In this week’s Photoshop Top 40 Countdown, Deke shows how to mix and blend layer opacities for best results.

P.S. If you want to see all of the Photoshop Top 40 Countdown tutorials in one place (and maybe want to bookmark some features), they are now compiled in the Online Training Library®!

Creative Inspirations: Meet Jorge Gutierrez and Sandra Equihua of Mexopolis

Published by | Monday, February 1st, 2010

From 'Designing Characters' in Mexopolis: Creative Inspirations.

Mexopolis is the husband and wife team whose animated television series El Tigre has defied all the rules and won eight Emmys. Jorge Gutierrez and Sandra Equihua personify the successful integration of personal creative vision and commercial success. Born and raised in Mexico, this dynamic couple has managed to blend their passion for over-the-top Mexican popular culture with digital animation techniques to create characters and stories that dazzle the eye and strike universal truths in the heart. This installment of Creative Inspirations takes viewers into the personal worlds and methods of this inspiring young couple.

Lynda interviews Jorge Gutierrez and Sandra Equihua of Mexopolis.

Get directions with Google Maps even when you don’t have an exact address

Published by | Monday, February 1st, 2010

Recently, I was trying to figure out how many miles it was from a highway exit to the intersection of the road leading to my house. Some family friends were coming to visit and I wanted to give them an idea of how far they would have to drive before they had to keep an eye out for the tricky turnoff to my neighborhood. But without specific addresses to punch into Google Maps, I wasn’t sure how to plot the path from point A to point B.

This led me to right-clicking (or control-clicking on a one-button mouse) on the Google Map of my area and, lo and behold, up popped a contextual menu containing the command Directions from here. Selecting that placed an A marker on the map which I could freely drag around, so I placed it on the exit ramp of the highway. Then I right-clicked again near the ramp for the road where my friends would have to turn off and chose Directions to here, placing a B marker on the map, which I could again drag to a specific location. And just like that, I had the information that it was 5.3 miles to my exit—all without having a specific address for either the starting or ending points.

Right-clicking (or Control-clicking on a Mac with a one-button mouse) on a Google Map pops up a contextual menu giving the options for getting directions to or from a point on the map.